It’s funny how you can be an ardent feminist.
One who’s marched in Washington DC for women’s health rights.
One who volunteered for Planned Parenthood for a year and a half.
One who has stood up to every person who’s said something sexist ever since you could talk in full sentences.
It’s funny how you can be that person...and still feel insulted when someone says you write like a woman.
It’s time to reveal an Obsession Eleven principle for writing words that wow.
I named it after a viral photo from 3 years ago (see inside).
A luxury brand doesn’t have to be stuffy--or take itself so seriously.
A case study in speaking directly to your customer with bold, personality-driven copywriting.
Read MoreLet’s talk Caroline Calloway and the problem of Instagram Influencers.
Read More“An ape couldn't do that to us, you know. An ape couldn't just walk into your house and study you for six years.”
So goes a comedy bit that’s been with me for a long time—and it can help you write about yourself more effectively.
Read More
